Fashion

Fashion

How Companies Use Trademarks to Influence Consumers & What They Buy

This past summer brought with it an influx of almost-all-things pink thanks to a Barbie-branded takeover. The effort by Mattel and its many collaborators and licensees – which coincided with the release of the Barbie film – provided a framework for how companies can ...

April 26, 2024 - By TFL

Fashion

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3 min read

Brands Face Issues as They Aim to Bank on the Big Business of Taylor Swift

Brands Face Issues as They Aim to Bank on the Big Business of Taylor Swift

November 7, 2023 - By TFL

Fashion

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2 min read

Sony Says Beauty Brand is on the Hook for Influencer Ad Infringement

Sony Says Beauty Brand is on the Hook for Influencer Ad Infringement

November 3, 2023 - By TFL

Fashion

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4 min read

The Risks of Green Marketing: A Snapshot of Greenwashing Litigation

The Risks of Green Marketing: A Snapshot of Greenwashing Litigation

November 2, 2023 - By TFL

Fashion

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3 min read

Valentino Beats Former Employee’s Racial Discrimination, Retaliation Case

Valentino Beats Former Employee’s Racial Discrimination, Retaliation Case

October 27, 2023 - By TFL

Fashion

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3 min read

Building the Brand: What Role Do Trademarks Play in Companies’ Success?

Building the Brand: What Role Do Trademarks Play in Companies’ Success?

October 26, 2023 - By TFL

Fashion

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2 min read

Richemont, Farfetch Get Approval from EU Regulator for YNAP Deal

Richemont, Farfetch Get Approval from EU Regulator for YNAP Deal

October 23, 2023 - By TFL

Fashion

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3 min read

Aritzia Lands Dismissal in Lawsuit Over “Infringing” Window Displays

Aritzia Lands Dismissal in Lawsuit Over “Infringing” Window Displays

October 20, 2023 - By TFL

Fashion

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4 min read

The Potential Paradox of the Investment Handbag

The Potential Paradox of the Investment Handbag

October 18, 2023 - By TFL

Fashion

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3 min read

Birkenstock: How an “Ugly” Shoe Company Created a Brand Worth Billions

Birkenstock: How an “Ugly” Shoe Company Created a Brand Worth Billions

October 17, 2023 - By Tamsin McLaren

Fashion

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3 min read

From Apple to Exxon: The Global Impact of California’s New Emissions Laws

From Apple to Exxon: The Global Impact of California’s New Emissions Laws

October 12, 2023 - By Lily Hsueh

Fashion

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3 min read

Keeping Up with the Laws of the Fashion, Beauty & Luxury Business in Europe 

Keeping Up with the Laws of the Fashion, Beauty & Luxury Business in Europe 

October 11, 2023 - By Daniela Della Rosa

Fashion

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3 min read

A Counterfeiting Win for Amazon Comes Amid a Bigger Brand-Focused Effort

A Counterfeiting Win for Amazon Comes Amid a Bigger Brand-Focused Effort

October 6, 2023 - By TFL

Fashion

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3 min read

Brand Value: What Role Does Sustainability Play?

Brand Value: What Role Does Sustainability Play?

October 2, 2023 - By TFL

Fashion

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3 min read

“Swiss Made” Label Can Lead to a 50% Increase in Value for Luxury Goods

“Swiss Made” Label Can Lead to a 50% Increase in Value for Luxury Goods

October 2, 2023 - By TFL

Fashion

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4 min read

The In-House View: ESG Among Companies’ Top Five Legal Risks

The In-House View: ESG Among Companies’ Top Five Legal Risks

September 27, 2023 - By TFL

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